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Consumers Energy Commercial and Industrial Demand Response Program

What is it?

  • A program for businesses to earn bill credits by reducing energy use during peak demand periods ("Event Days").
  • Helps reduce strain on the power grid and keeps electricity affordable for the community.

Qualifications:

  • Must be a Consumers customer
  • Must reach out to their representative to determine if their load with qualify 

How it works:

  1. Enroll in the program and work with an Energy Solutions Manager to create a custom energy reduction plan.
  2. You'll be notified at least 30 minutes before an Event Day.
  3. Reduce energy use during Event Days (typically 11 am - 7 pm, weekdays, June-August, max 5 per year).
  4. Receive a report on your performance and get paid at the end of the season.
  5. Even if there are no Event Days, you'll still get the enrollment credit.

Benefits:

  • Bill credits for enrolling ($25 per kilowatt of pledged reduction).
  • Additional bill credits for successfully reducing energy use during Event Days (average of $11,657 in 2020).

Additional Details:

  • Event Days are called due to high electricity demand and strain on the grid, often caused by extreme weather.
  • Participation helps avoid the need to build new power plants.

More Info: